The Brand Called Obama

I've been slacking on the blog, and although I still don't have anything original to add I want to share this interesting article: The Brand Called Obama.
Here's a segment:

Craig Newmark, the founder of Craigslist, has long considered himself a political independent. An Obama encounter at a campaign event inspired him to take up arms for the Democratic candidate. "I see him as a leader rather than a boss." A leader, he notes, gets people to do things on their own, through inspiration, respect, and trust. "A boss can order you to do things, sure, but you do them because it's part of the contract."

You can read the whole article here.